The new red Christmas themed MagicBand I posted about a few days ago is now available for sale in the parks and on the Shop Disney Parks app. The band is indeed a Limited Release at $27.99. The SKU / barcode is 400000719818. Take a look at the pictures:
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Creator of MagicBand Collectors (which is owned by EA Partners, LLC), it is my goal to catalog and archive the entire history of the Disney MagicBand. I don't work for Disney nor am I associated with them in any way, besides being a mega-fan and living 5 minutes from Walt Disney World. You can contact me at email@example.com.