Purple MagicBands have new design; are thinner, lighter, longer battery life, and more flexible

The three new purple graphic MagicBands released today are more than just a new color… they are actually a new design for MagicBands. They are thinner, and because of that they are also lighter and more flexible. When wearing the band, they form more of a circle around your wrist rather than the older design which had a bulky bulge on the top of the wrist. Just hold one of these new bands in your hand and you’ll notice the lightness and flexibility right away.

Update Oct. 10th, 2015: A source has told me that these are “version 2.0” of MagicBands and all new bands going forward will produced with this new thinner design. The source states that the bands are more breathable and also have longer battery life as well.

Here’s three new purple bands on the top, with an older one band on the bottom. Notice the thickness:


Because of the flexibility and thinner design, the bands do have a cheaper feeling to them. I feel like they may have the potential to peel away the adult strap after multiple wears, and for a band that costs $30 for Limited Edition versions, I hope that this does not end up being true. This may be on purpose though so it’s easier for people to tear off the strap for their child to fit their smaller wrists. We’ll see over time if these new designs hold up.

About Ethan 1208 Articles
Creator of MagicBand Collectors (which is owned by EA Partners, LLC), it is my goal to catalog and archive the entire history of the Disney MagicBand. I don't work for Disney nor am I associated with them in any way, besides being a mega-fan and living 5 minutes from Walt Disney World. You can contact me at eapartnersllc@icloud.com.


    • There is a small battery in every MagicBand that allows for long-range use, like automatic Photopass on rides and dining services at Be Our Guest restaurant (so they know what table you are sitting at).

  1. Will purple be an option offered through the free band you receive when staying onsite?? We are going in February 2016 so I am hoping purple will be an option for my daughter!! 🙂

  2. I call pretty much everyday of once reason or another .. AP, kids in the DCP program and were on our 4th trip this year … I do ask about the purple… tonight … I heard something other than we don’t know when it will be released ..but keep checking the website site with all the magic bands for purchase it will be there . maybe that means it will be a purchase since I mentioned I was waiting 6 more days before I ordered my next color . 🙂 hope that helps… by the way just found your site! so excitited!

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