As predicted, the Star Wars: The Force Awakens Kylo Ren villain Limited Release MagicBand was released September, 4th, 2015 at Walt Disney World on Force Friday, and surprisingly at the time, online at DisneyStore.com for Force Friday. The packaging is in a specific Star Wars theme. Disney’s merchandise SKU barcode for this MagicBand is 400009855838 and 400009980431.